Truly In-the-Moment Insights

Smartphones have revolutionised market research. Unlike traditional methods, our insights solutions specialize in meeting customers where they are -- to provide access to real shoppers in real moments.

From store aisles to living rooms, we capture location-based, in-the-moment insights, so you can win more sales.

Hand with Product 2
Capture authentic customer perspectives about your products.
Get context-rich customer feedback about new product and service concepts.
Go along with shoppers as they make in-store purchase decisions.
See rival brands or retailers through the customer's eyes.
Shopping Cart
Use Shop-Alongs to capture in-the-moment feedback of customers at the of decision making at the shelf.
Video Camera
Hear straight from the source, what your customers are thinking and experiencing in the moment, unfiltered.

Insights for Everyone

Need shopper insights or customer feedback? We've got you covered -- across practically all categories and industries. 

One woman examining blush in-store and another applying it at home, showcasing Field Agent's real-time insights on customer behavior in various settings.

What Do Customers Think About Your Product?

When it comes to understanding customers’
attitudes and behaviours toward your
products, Field Agent gives you access to
customers in-store or at-home.

Product Insights by Field Agent capture
in-the-moment insights about product and
category shopping and usage. Ask questions
or gather more in-depth and detailed
information to help you understand their
experience of your product. Whether you
want the main grocery buyer, people with a
specific mobile phone plan, or residents of
Goondiwindi, we can help you access the
people you want to hear from.

It's Easy to Get Started

Gather real shopper feedback now. Watch the data unfold.

Woman photographing a product on a store shelf for concept testing

How Field Agent Works

Field Agent crowdsource the smartphones of
everyday shoppers to equip brands, retailers,
and agencies with truly in-the-moment insights
into shopper behaviour.

Learn more about how it works →

  • App based, Tech-Driven
  • In-the-Moment Perspectives
  • Real Shopper, Real Experiences
  • High Volume Scalability
  • Short Field Times
  • Reliable Data
  • Photos, Videos, and Insights
  • Extensive AUS Coverage
  • Global Presence

Still Have Some Questions?

We can answer your questions and help solve your research needs.